Friday, December 20, 2013
City of Hope, the nation's leading research, treatment and education center for cancer, diabetes and other life-threatnening diseases, and recognized as a comprehensive cancer center, recently bestowed its 2013 Spirit of Life Award to an outstanding industry leader Reuben Carranza, CEO of Wella, the Salon Professional Division of P&G, North America.
The Spirit of Life Award is City of Hope's most prestigious philanthropic honor presented annually to an industry leader who has demonstrated outstanding business and altruistic achievement. Reuben Carranza has channeled his energies on raising funds for City of Hope's cutting-edge research in diabetes. He himself has seen the impact diabetes had on his mother and his aunt, both hairdressers, as they struggled to continue to work behind the chair.
Earlier in the year on January 25, Reuben Carranza led a group of guests in touring the campus of the City of Hope in order to learn more about its lifesaving mission to cure cancer, diabetes and other life-threatening diseases. Physicians and researchers presented and discussed groundbreaking work being done at the center, as well as the excellent clinical and compassionate care offered at City of Hope.
According to Carranza, a cross-section of the group that went with him on the City of Hope campus tour were from the salon industry: from manufacturing, from school associations, media partners, and members of the Wella company. He urged them to share with him the goal of “for this year is to raise at least $1.5 for City of Hope. There are lots of non-profits who compete for our time in the salon industry but I want to tell you why I think City of Hope should be the industry’s charity of choice. There are few, if any, facilities that can go from bench to bedside in terms of what they do, that can focus on research, treatment and cures whether it is for cancer, or HIV, transplants or diabetes.”
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Posted by Your Diversity Career Consultant at 4:56:00 AM